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Job Title: VP Development/Product Manager
Company: AEP, a for-profit, majority-owned subsidiary of Misnomer, Inc., a 501(c)3
Type: Full-Time, Salaried, Exempt
Location: New York City, NY, USA
Salary: negotiable, equity options, DOE
Reports to: CEO
To Apply: For immediate consideration, send resume, references (boss, client, peer, and direct report), 3-level salary requirements (current target, 24-month target w/bonus, and current minimum) and cover letter to email address posted at http://www.misnomer.org/vp-aep.html.
Overview
As VPD/Product Manager, you will manage all aspects of product development for the Audience Engagement Platform, a new social platform for performing arts organizations and audience involvement. In this demanding and rewarding opportunity you will work closely with the CEO, staff, and AEP advisors, contributing and translating the AEP product vision into deliverable specs that balance development and marketing needs; help define and drive the AEP business development strategy; assemble or select a highly-effective, agile software development team; oversee all aspects of software development; ensure successful creation, rollout, and profitability of a highly-marketable product; oversee effective viral and traditional marketing campaigns; and help build and manage strategic business and financing partnerships. This is an anticipated multi-year commitment.
Duties
- "Own" and manage all aspects of AEP product development, rollout, and business/market development
- Inject intense interest, ideas, and innovation into every phase of the AEP development process
- Assume full profit/loss responsibility for the AEP product
- Balance software development, market, and business needs to make AEP a success
- Help refine and direct AEP's business model and financing plan
- Develop strategy for quick customer adoption
- Perform requirements analysis for the software design
- Complete the software design specifications, including future iterations
- Hire, train, and oversee supporting AEP teams and contractors in a team-oriented approach
- Oversee agile development of the AEP product itself
- Stay abreast of the competitive environment and new technologies as they present themselves
- Stay abreast of and integrate new social networking technologies into the AEP model
- Oversee promotion of AEP in all appropriate markets: philanthropy, non-profit arts, commercial arts, and targeted audience segments
- Coordinate the work of all AEP teams to improve AEP based on customer and internal feedback, and lead the ongoing improvement strategy
- Assist CEO with the financing strategy, including setting budgets with clear revenue and expense guidelines, helping to identify potential new investors and setting effective pricing
- Coordinate and engage AEP advisory committee and AEP advisors
- Create and manage strategic relationships to maximize long-term success
Skills/Experience Requirements
- Intense interest in creating a "disruptive" web experience to serve artists and audiences
- At least 7 years experience in leadership positions, developing new products or organizations
- Concept-to-monetization experience leading the creation, distribution, and business development of an interactive, web-based software product
- Business unit profit/loss experience with track record of profitability
- Strong experience managing multiple agile software development projects successfully
- Strong software/web/SaaS marketing background
- Deep working knowledge of online social networking and "next generation" communication and social marketing
- Proven product management experience, balancing market and development needs
- Long track record of innovation and initiative
- Effective project management experience
- Demonstrated leadership, mentoring, and decision-making skills
- Exemplary teamwork and team creation skills
- Strong public speaking and networking skills
- Entrepreneurial experience
- Preference will be given to those candidates with:
o Experience in or passionate dedication to any aspect of the performing or visual arts
o Experience in or interacting with the business environment of non-profit arts organizations
o Solid understanding of online resources, challenges, and needs of artists
o Experience with online collaborative, educational, and/or entertainment-based networks
o Experience with open source development, licensing, and distribution
AEP Snapshot
The Audience Engagement Platform (AEP) is a new, innovative technology solution that will dramatically reduce the barriers to audience participation and social involvement in the arts. AEP is currently in the design stage with substantial financial backing from the Doris Duke Charitable Foundation and Rockefeller Foundation. AEP’s relationships in the arts, business, and technology communities run deep, and its creator has and will be presenting AEP widely at major conferences, including FORTUNE Brainstorm: Tech and PopTech. AEP has already attracted major articles and media attention from news sources including the New York Times, Wall Street Journal, and Fast Company. Chris Elam and the non-profit Misnomer Dance Theater have incubated, popularized, and developed AEP to its current stage.
AEP Background and Vision
The American non-profit arts and cultural sector generates $134 billion in economic activity every year. That represents a lot of people of diverse backgrounds enjoying theater, music, dance and visual art. However, while there are many individual examples of isolated innovations in the arts, most audience experiences of the non-profit arts are often one-dimensional: audiences buy tickets and sit in seats, or tour a museum on their own. There are typically few opportunities for audiences to interact or connect directly with the artists. Likewise, it is rare that audiences can experience the dynamics of the creative process, network with people with similar arts interests, or deepen their engagement with artists or art forms they like. This slows the development of arts-centered community and limits artists' exposure. Furthermore, artists and arts organizations often lack simple and economical solutions to effectively interact directly with their audiences, manage their businesses with up-to-date web-based technology, and build their audiences, revenues, and bases of support over time.
The Audience Engagement Platform is a compelling suite of digital tools and services for artists, arts organizations and audiences that address these needs, intended to horizontally assist a broad range of artists and organizations. It will facilitate social networking connections among and between artists and audiences, increase the size and diversity of audiences, and jumpstart individual’s deep engagement with and contribution to artists, arts institutions, and the creative process.
More information on AEP: http://misnomer.org/aep
More information on Misnomer: http://misnomer.org
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