Coke Zero Agent/Intern at U of Michigan-Ann Arbor
Company Name:	Coca-Cola Zero
Job Category:	Sales and Marketing
Career Level:	Student (Undergraduate)
Job Type:	Internship
Positions:	1
City/Location:	Ann Arbor, MI
Country:	USA
Skills:	marketing internship , internship , advertising , coca-cola , promotions
Description:	  Are you up for the challenge to be part of an elite team that makes the impossible possible?     Then you might be just the Coke Zero Agent we’ve been searching for.   This unconventional internship provides a unique opportunity for the right person:     Coke Zero Agent Role/The Mission: ·         Represent Coca-Cola’s core values and embody the Coke Zero brand to peers ·         Prepare your own marketing campaign to be reviewed by the Coke Zero brand team for possible activations in future semesters ·         Identify opportunities to build Coke Zero brand awareness on the campus ·         Activate mobile marketing media around campus via Coke Zero vehicle ·         Build relationships and coordinate with local Coca-Cola bottlers and affiliates ·         Identify, promote, coordinate and execute interactive Coke Zero programs on campus ·         Social networking with students ·         Collaborate with regional manager to create calendar of events/semester syllabus ·         Complete recaps to reporting website ·         Budget and expense management ·         Maintain consistent communication with school advisor ·         Recurring contact with regional manager ·         Manage assets and inventory (product, vehicle, premiums, uniforms, equipment)   What’s In It For The Students/Benefits: ·         Opportunity to operate as a Coke Zero Agent for a game changing brand ·         Prepare your own marketing campaign to be reviewed by the Coke Zero brand team for possible activations in future semesters ·         Access to VIP Spring Break in South Padre Island ·         Training trip to the Coca-Cola headquarters in Atlanta (expenses paid) ·         Learn and meet the brains behind the Coke Zero brand ·         Coke Zero for you and to share with your friends - plus lots of cool branded stuff ·         Build a resume that’s second to none ·         Gain real world skills while being mentored by experienced marketers     Skills/Agent Profile: ·         Willing to break status quo with innovative and creative thinking ·         Owner of strong leadership qualities ·         Ability to multi-task and manage time wisely ·         Self-motivated and able to work independently ·         Proactive problem solver ·         Strong written and verbal communication ·         Collaborative team player ·         Ability to motivate others ·         Superb organizational skills and attention to detail ·         Ability to set and achieve goals ·         Desire to have a ton of fun learning & contributing to an unprecedented marketing campaign   Internship Requirements: ·         Attend an all-expense paid training January 6-9, 2010 in Atlanta, Georgia ·         On good terms with your school with regard to their academic requirements ·         Approximately 10-20 unpaid hours per week ·         Pass driving, background and drug test screening ·         Access to internet - personal laptop or computer ·         Digital camera – show off your amazing photography skills with cool photos of events ·         Cell phone needed – we want to chat with you   Timing: Winter Semester 2010     To Apply: Send the following to Rachel Reed at rreed@cpcexp.com: 1)    Your resume 2)    Cover Letter explaining why YOU are the perfect Coke Zero Agent for your school     *****Application deadline is Dec 7, 2009*****   Company Background:         The Coca-Cola Company is the world's largest beverage company, refreshing consumers with nearly 500 sparkling and still brands and globally the No. 1 provider of sparkling beverages, juices and juice drinks and ready-to-drink teas and coffees. Through the world's largest beverage distribution system, consumers in more than 200 countries enjoy the Company's beverages at a rate of nearly 1.6 billion servings a day. With an enduring commitment to building sustainable communities, the Company is focused on initiatives that protect the environment, conserve resources and enhance the economic development of the communities where they operate. For more information about the Company, please visit www.thecoca-colacompany.com.   Coca-Cola Zero® has been one of the most successful product launches in the Company’s history.  It’s the 12th Coca-Cola Company brand to reach 1 Billion dollars in Global Annual Revenue. In 2009 Coke Zero reached a milestone by selling 100 million cases within a 12-month timeframe. Visit CokeZero.com. CPC Experiential has served the corporate community in developing and implementing marketing programs since 1982. CPC Experiential is an agency of record for the Coke Zero brand and the Coca-Cola Company. They will be executing the Coke Zero Agent College program on behalf of the Coke Zero brand.   Visit www.cokezeroagent.com
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